Facebook and Twitter are most flamboyantly used words in social media. People spend great amount of time & money in creating facebook pages, gathering fans and/or tweeting day and night about your niche. According to recent studies there are more than 7 million facebook users in India. So in all possibilities facebook enjoys a major [...]
In simple terms, Internet Marketing or Online marketing, describe a set of business strategies and marketing techniques that are employed to represent a company’s overall online marketing objectives. It describes the practical methods of analysing the market, performance testing and promotion to ultimately sell products and services using the Internet. The first step is to research and analyse your target market to be in a position to make decision regarding online objectives and tactics….
B2B and industrial companies are slow to embrace online marketing. It’s a curious reluctance given that online marketing is performance-driven, pays for itself, and consistently delivers new, qualified business that can mean dramatic increases in sales and growth.
Recently I spoke about how customer or user matters most to any business, in this post I want to show you how and why brand tempering gets generated. What is the driving factor that customer puts a bad press about any brand. Or gives a negative review. I am still fascinated by the way people [...]
I’ve always had liking for teaching, delivering presentations or conducting trainings. I love to make the topic easier and deliver the rich content to others. That’s why my friends cleared their engineering exams by studying my notes. Anyway, that is other topic altogether. Reason I am posting this today is something special. As the title [...]
